Project: Henkel

As part of their capstone project, 36 UConn graduate students in the MSBAPM program were asked to provide data analysis, customer insight, and e-commerce support to consumer giant Henkel, whose North American headquarters is in Rocky Hill, Conn. UConn has developed a strong partnership with Henkel, a consumer company whose three U.S. business units include: […]

MSBAPM Students ‘Awash’ in Knowledge After Completing Capstone Project For Henkel

Creating a great laundry detergent is just the first step in conquering the household cleaning market. That’s one of the concepts that UConn MSBAPM students learned during their capstone-class project last month. Their task? Providing data, customer insight, and e-commerce support to Henkel, which markets a wide range of well-known consumer and industrial brands in […]

Business Professor Wins $2.5 Million Fantasy Football Jackpot Using the Concepts He Teaches Students

For David Bergman, applying his knowledge and skills to the “cool math problem” of fantasy football has paid off – literally. UConn School of Business professor David Bergman won $2.5 million this week in a fantasy football competition by using some of the data analytics knowledge and techniques he teaches students. “I’m just shocked by […]

UConn Students Repeat Winning Tradition During National Analytics Challenge

For the second consecutive year, a team of UConn graduate students earned the first-place award in a national analytics competition. Their award-winning presentation addressed how a telecom company can analyze and utilize data to help retain existing customers. The winning team included MSBAPM students Kamal Kannan Krishnan, Ayush Kumar and Namita Singh and MBA student […]

UConn-Backed MedTech Accelerator Advances 10 Powerful Startups

The excitement was palpable Monday night as 10 health care startups, including two that are UConn-grown, shared their medical technology innovations that promise unique solutions for some of medicine’s most vexing problems. “Startups always talk about changing the world, but these companies will absolutely change lives,” said entrepreneurship expert Alex Farcet, who was among hundreds […]

‘Jeopardy!’ Winner Used Analytics to ‘Beat the Game’ 

July 17, 2019 – Claire Hall Game-show contestant James Holzhauer developed a strategy to quickly maximize the amount of money he won, says OPIM professor David Bergman. An aggressive strategy, mathematical finesse, a sharp mind, and a willingness to take risks were some of the factors that spurred ‘Jeopardy!’ game-show contestant James Holzhauer to win 32 consecutive […]

UConn Takes 3rd Place in Global Analytics Challenge

July 3, 2019 – Claire Hall Left to right, Prasanthi Lingamallu, Carl Johnson, and Barbara Lucas Johnson accept the 3rd place award in the International Big Data Analytics Education Conference (Contributed Photo) A team of UConn students earned third place in the 2019 International Big Data & Analytics Education Conference with their passionate presentation on “The Catastrophic […]