It was a pleasure working with UConn, CABA and Prof Eigo for the capstone project. The students in the business analytics course were very creative, enthusiastic and resourceful as they went about using our product and the provided datasets to extract insights from marketing-related datasets for our customers. Our mission at Unscrambl is to simplify […]
Business Services
Project: Voya Financial
Voya’s Investment Management business sends a wide variety of emails to current and potential distribution partners (consultants, advisors, fund analysts, etc.). These emails contain market commentary, product information, webinar invitations and many other topics intended to build engagement and add value. Students were challenged to identify and quantify attributes that lead to engaging email […]